My one page

The other day, I spoke with Steve Larosiliere, Founder of Stoked Mentoring.  If you’re unfamiliar with their program, check it out.  Their mission is to develop Successful Teens with Opportunity, Knowledge, Experience, and Determination through action sports and mentoring.

In a short period of time, they have attracted some very high profile partners and sponsors.  (Don’t believe me?  Take a look at their Partners & Sponsors page.)  On this, I asked Steve, “How??”

I gathered three steps from his advice:

1.  Forget the business plan for now.

2.  Write up one page  on who we are, what we do, how we will change our students, and what we need.

3.  Hustle.

Ok, so nothing earth shattering, but it does give me some direction.  I’m guessing my one page is a close cousin of my Executive Summary.  I’ve tweaked it a bit, but am still not sure which opening paragraph I like more.  What do you think?

Option A

At The Schooba Academy, we believe that a knowledge of science empowers people to be critical and conscious citizens, and that an authentic, long-term engagement is the best foundation for this knowledge.  Unfortunately, students from low-income communities continue to lack skills and an interest in the sciences when compared to their higher-income peers.  It is our mission to foster a sustained engagement in science for students from low-income communities through the learning of SCUBA diving.

The Schooba Academy has designed a curriculum that aligns the PADI Open Water Scuba Diver training to address 26 NYS Intermediate Level Science Core Curriculum Major Understandings.  In our program, students from low-income communities are paired with a screened and qualified mentor, and together they complete the Schooba course.  Throughout the program, the student receives 1:1 tutoring from their mentor on the science involved in SCUBA diving.

We foster an engagement in science by creating an experience where students are both learning and having fun.  The use of SCUBA diving as an engaging, relevant, and experiential vehicle for the learning of science, and the providing of 1:1 tutoring will ensure that this goal is met.  A student that completes our program will become a student that sees science as an interesting and worthwhile investment.  This student will perform better in science academically, pursue careers and opportunities in science more aggressively, and be more critical and conscious in their decisions.

All of the start-up expenses for the program have been covered by an investment of $20,000 by Zach Rome.  The Schooba Academy is planning to run a pilot program in March, 2011, and the inaugural class is planned to begin in September, 2011.  For at least the first year of operation, The Schooba Academy will serve only students from NYC.

What we need:

–       PADI Open Water Diver manuals

–       SCUBA equipment

–       Pool facilities

–       Exposure

–       $$$

Or,

Option B

The Schooba Academy is a soon to be 501(c)(3) nonprofit organization with a mission of fostering a sustained engagement in science for students from low-income communities through the learning of SCUBA diving.  We believe that a knowledge of science empowers people to be critical and conscious citizens, and that an authentic, long-term engagement is the best foundation for this knowledge.  Unfortunately, students from low-income communities continue to lack skills and an interest in the sciences when compared to their higher-income peers.

The Schooba Academy has designed a curriculum that aligns the PADI Open Water Scuba Diver training to address 26 NYS Intermediate Level Science Core Curriculum Major Understandings.  In our program, students from low-income communities are paired with a screened and qualified mentor, and together they complete the Schooba course.  Throughout the program, the student receives 1:1 tutoring from their mentor on the science involved in SCUBA diving.

We foster an engagement in science by creating an experience where students are both learning and having fun.  The use of SCUBA diving as an engaging, relevant, and experiential vehicle for the learning of science, and the providing of 1:1 tutoring will ensure that this goal is met.  A student that completes our program will become a student that sees science as an interesting and worthwhile investment.  This student will perform better in science academically, pursue careers and opportunities in science more aggressively, and be more critical and conscious in their decisions.

All of the start-up expenses for the program have been covered by an investment of $20,000 by Zach Rome.  The Schooba Academy is planning to run a pilot program in March, 2011, and the inaugural class is planned to begin in September, 2011.  For at least the first year of operation, The Schooba Academy will serve only students from NYC.

What we need:

–       PADI Open Water Diver manuals

–       SCUBA equipment

–       Pool facilities

–       Exposure

–       $$$

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2 Responses to “My one page”


  1. 1 Joe Collin September 24, 2010 at 12:49 pm

    Option B.

  2. 2 Zach Rome September 24, 2010 at 12:54 pm

    That’s two votes for B, 0 for A.

    “…Anyone …Anyone” – Ben Stein


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